RED BULL NORTH AMERICAN HEADQUARTERS

The communal areas of the design are inspired by X-games culture and skatepark architecture. The organic, amorphous and playful forms create casual gathering places for a roving sales force allowing them to meet in an atmosphere that lends itself to generating sales strategies and marketing efforts appropriate to the clientele's demographic.


Hoboken, New Jersey. 2003 (completed)
Interior Renovation - Red Bull North American Headquarters - 6,000 sq ft

 
 
 

CONSTRUCTION PROCESS

The construction of the main space (the meeting room) is through a series of a customized laser-cut wood columns that create the morphing shape. A secondary layer of plywood will support the plaster finishing that is painted with a metallic gray paint.

 
 
 
 

DRAWINGS